Design Services Provided by a Digital Marketing Agency

By Kamal
Jan 5, 2024 Reading time : 4 min

Design is integral to your website, but most tend to overlook it. A great design can help your brand develop a unique image, while a bad one will make you look like an amateur. 

And that is especially true for Abu Dhabi, where about 73% of its consumers prefer shopping through websites to visiting physical stores. Experts predict more people will spend time shopping online in the coming years.

You can only impress an online visitor to your website if it has an engaging and interactive design. A digital marketing agency in Abu Dhabi can help you get a site that promises a positive user experience and persuades them to visit it repeatedly. 

UI/UX Design

User Interface (UI) design refers to the layout of your website, mobile app, and other digital properties. UX designers are responsible for creating a seamless and intuitive user experience that allows users to accomplish their goals quickly, easily, and in one step. 

A good UI is important because it separates an average user experience from a great one. There’s a lot at stake when customers are on your website or app, as they expect high-quality products, services, or information. If they don’t get it, they might not come back for another visit!

Most digital marketers in Abu Dhabi, and even the rest of UAE, agree that dealing with lower attention spans is one of the top challenges they face. Even though 73% of people are online shoppers, they have an attention span of 8 to 13 seconds, within which you must make an impression.

Logo design

Logo design is a vital part of branding. A logo should be unique, memorable, and professional. It should also be simple, straightforward, and easy to read. It can be used on all the company’s marketing materials, including brochures, brochure templates, business cards, and more.

A professional logo design will separate your business from others by conveying a message about your values, objectives, and vision. Your logo should always be appropriate for the target audience of your product or service!

Video Marketing

It helps you convey your message, connect with your audience, and educate or entertain. It also allows you to personalize your brand’s message and connect with customers on an emotional level.

Video marketing allows you to express yourself as an individual rather than just another company trying to sell its product or service using text on a page or banner ad. People respond better when they feel like they’re being spoken to rather than read from an advertisement—and videos give them exactly that experience!

Statistics show that almost 55% of online shoppers in the UAE become convinced about a product or service after watching a video. Most marketers in Abu Dhabi have reported a higher return on investment (ROI) and an increase in traffic after posting videos related to a product or service.

Email and Landing Page Design

Email marketing is a great tool to use when you want to share information with your customers and keep them up-to-date on new products, services, or offers. You can also use email marketing to send important updates about your business or product, like new features, discounts, and anything else that could be relevant to your audience.

Landing page design is another service that digital marketing agencies provide, as it helps build trust between the client and the agency. The landing page should look appealing and have all the required information so that people who visit it will know what they are getting into without having to dig deeper into any other part of the website.

The UAE, including Abu Dhabi, has about 9 million Internet users, most of whom have active email accounts. You can send a personalized mail highlighting your product’s strong points and why the customer should be interested.
As you can see, these are some design services provided by a digital marketing agency in Abu Dhabi. They will ensure your website is attractive and easy to navigate and helps your audience have an unforgettable website experience.

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