Guide / Tech / What is Digital Accessibility and How to Create It?

What is Digital Accessibility and How to Create It?

Updated on June 20, 2022 | by Louise Simon

What is Digital Accessibilit

Digital accessibility is making sure that everyone, including people with disabilities, can access and use technology. This includes websites, apps, software, and other digital products. 

It is important to make sure that all of your digital products are accessible to everyone because that is the right thing to do and it’s also good for business. In this article, we will discuss what digital accessibility is and how you can create it for your website or app!

What is Digital Accessibility? 

Accessibility is the practice of making your website usable by as many people as possible. This includes people with disabilities, people with different devices and browsers, and people with slow internet connections. 

Digital accessibility is especially important because more and more people are using the internet to access information and services. When you make your website accessible, you are creating an inclusive environment that allows everyone to participate fully in the digital world. 

There are many ways to make a website accessible, but some common features include alternate text for images, captioning for videos, and transcripts for audio files. By taking these steps, you can help ensure that your website is welcoming and inclusive for all users.

How Do You Make Digital Accessible?

Making digital content accessible means creating it in a way that everyone can use, regardless of ability or circumstance. This can be accomplished in a number of ways, but some common strategies include using clear and simple language, providing alternate text for images, and adding audio descriptions for videos. 

By taking these steps, creators can help ensure that their content is accessible to the widest possible audience. Additionally, making content accessible can also have SEO benefits, as search engines favor sites that are designed to be inclusive. 

As such, there are plenty of good reasons to make digital content accessible. By taking a few simple steps, creators can greatly improve the reach and impact of their work.

How Can I Improve My Digital Accessibility?

There are a number of ways to improve digital accessibility, including adding alt text to images, using clear and concise language, providing captions for videos, and using an accessibility feature or plugin if possible. By taking steps to improve digital accessibility, we can help create a more inclusive society where everyone can participate fully in the digital world.

How Does Digital Accessibility Help Your Business?

Accessibility is important for all businesses, but it is especially crucial for businesses with an online presence. Making your website accessible to as many people as possible not only helps you reach a wider audience but also shows that you are committed to inclusivity. 

There are many ways to make a website more accessible, but some common features include alt text for images, closed captioning for videos, and clear and concise text. By implementing these and other digital accessibility features, you can make your business more inclusive and welcoming to everyone.

In addition to reaching a wider audience, digital accessibility can also help you avoid potential legal trouble. The Americans with Disabilities Act (ADA) requires all businesses to provide equal access to their goods and services, and this includes websites. 

If your website is not accessible to people with disabilities, you could be at risk of violating the ADA. Inclusion is good for business, and digital accessibility is one way to show that you are committed to an inclusive business model.

Digital Accessibility Law

As mentioned, the Americans with Disabilities Act (ADA) does not explicitly mention digital accessibility, but the Department of Justice has stated that the ADA covers websites. In 2010, the DOJ issued an advance notice of proposed rulemaking to specifically address digital accessibility under the ADA. 

The Notice stated that covered entities must ensure that their websites are accessible to people with disabilities. This includes making sure that website content can be presented in a way that people with disabilities can understand and use it. In addition, covered entities must provide equal access to their website’s functionality, such as allowing people with disabilities to purchase products or services online. 

While the DOJ’s Notice is not legally binding, it signals the department’s position that existing laws do apply to digital accessibility. As a result, companies that fail to make their websites accessible may face legal action.

Conclusion

Digital accessibility is important for everyone, but it is especially crucial for businesses with an online presence. Improving your website’s user experience and accessibility to as many people as possible demonstrates that you care about inclusiveness and reflects well on you. If your website isn’t accessible, you should take steps to make it more inclusive, or you could face legal trouble

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